Handle all related activities for the marketing of travel products.
Will work closely with sales to understand and counter competition with unique value propositions.
Will handle media planning & impact effectiveness in advertising.
Assist in the launch of products and support sales.
Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
Annual budgeting
Leads regular market and consumer research to identify impactful opportunities, gaps, consumer insights, and trends.
Works with design and creative agency for product development and brand communication
Should have handled marketing activities for a market-driven company. Should have been involved in the ATL / BTL and brand management activities and assisted in the launch of products & campaigns.