Job Description
Role Description
- The position handles all related activities for the marketing of travel products.
- Will work closely with sales to understand and counter competition with unique value propositions.
- Will handle media planning & impact effectiveness in advertising.
- Assist in the launch of products and support sales.
- Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services,
analyzing business developments and monitoring market trends.
- Annual budgeting
- Leads regular market and consumer research to identify impactful opportunities, gaps, consumer insights, and trends.
- Works with design and creative agency for product development and brand communication
- Should have handled marketing activities for a market-driven company. Should have been involved in the ATL / BTL and brand management activities and assisted in the launch of products & campaigns.